Enterprise IT, Uncomplicated
Clarity was built by two reps who walked away from the machine — the quotas, the layers, the overhead that held their clients back. Today, every advisor on the platform runs their book the same way we started: independently, no quota, no manager in the way.
We Were Inside the Machine. That's Why We Left.
Together we’ve sold hundreds of millions in enterprise IT at CDW, SHI, and Palo Alto Networks. We saw how the sales machine truly worked from the inside — and what it cost our clients.
The overhead required to keep the lights on at a traditional reseller doesn't stay internal. It lands in every quote, on every deal, whether clients know it or not.
Those careers showed us how the industry really works. The management layers. The quotas. The product incentives. The marketing spend sitting in the quote.
We always believed a good buying experience and real savings can go together. Strip out the bloated layers that take the largest share of the margin, and you can deliver senior expertise and a better price at once.
That's Clarity.
The Founders
They had a front-row seat to what's broken, so they built a model meant to fix it.
Former top enterprise seller at CDW and SHI. Kevin built his reputation running complex infrastructure deals across the largest VARs in the industry — and watching what the machine cost clients. That experience is what led him to co-found Clarity.
Experience:
8 years supporting enterprise companies through complex IT infrastructure projects at two of the largest IT Resellers in the country; SHI and CDW.
Where I'm Strongest:
Providing project management, technology strategy and financial analysis across large infrastructure projects to deliver an effective and cost effecient solution.
Why I'm Here:
After outgrowing the corporate sales machine, I wanted a better way to directly support my customers without the noise that comes with large sales companies. This includes eliminating the corporate agendas, removing the "sales pitches", and finding a better way to give my customers exactly what they want without the extras they have no interest in. With this in mind, we built Clarity based on an optimized business model and a customer focused mentality.
How I Work:
I look to integrate myself with my customers teams, learning their environments and company goals. This way I can act as a true extension of their team and take responsibility on to drive projects forward. Combined with my experience in the industry, I remove roadblocks, bring proactivity, and deliver insights you can only get from someone that has mastered the IT Reseller industry.
Off the Clock:
Spending as much time with the family as possible, enjoying outdoor activities like skiing or hiking. Weight lifting is a daily staple and golf is a luxury when time permits.
Enterprise sales veteran of SHI and Palo Alto Networks. Jesse has spent his career on both sides of the table — selling for the OEM and the reseller — and knows exactly where pricing hides and how to bring it into the light.
Experience:
I sold enterprise IT at SHI and Palo Alto Networks, after starting my career in medical sales. I've covered accounts across financial services, healthcare, law firms, and manufacturing. I now specialize in PE firms and their portfolio companies — where IT spend is one of the few line items you can compress across the whole platform without touching headcount.
Where I'm Strongest:
The commercial side of an infrastructure deal. How an OEM evaluates an opportunity, what moves a number and what doesn't, how renewals get priced year over year, and where there's room on a quote everyone's calling final.
Why I'm Here:
I spent years inside the corporate sales machine and got good at navigating it. What I couldn't get past was how much clients paid for overhead that didn't make their technology work better, or their jobs easier. It was in every quote, and nobody, including myself, was in a position to explain it. So I left and built the reseller I'd want to buy from.
How I Work:
Direct and honest. Reselling is a service between my clients and the product their business actually needs. I've sat on both sides of the quote — reseller and OEM — so I can advocate from the inside and share the parts of the process most resellers leave out. My clients leave with a better price — or a clear reason the one they have is already fair.
Off the Clock:
I live in Harrison, NY with my wife and our two kids. I played safety at Marist University — football is still the first thing I turn on, and I am a die-hard Jets fan. Weekends land somewhere between a golf course, a beach, or a pickleball court.
Work With Us
Have the same mindset as our founders? Stop feeding the machine and join Clarity as an advisor!
The Model the Industry Actually Needs
Clarity started as two sellers proving a point: strip out the corporate machine, and clients get a better experience at a lower price. It proved out fast. Clients saved real money. The business grew faster than we expected.
That raised a bigger question. Why limit this to us?
The industry is full of sellers like we once were — talented, trusted by their clients, and stuck in a structure that takes most of what they produce and limits the value they can provide.
So we built the first enterprise IT reselling platform: independent advisors who own their client relationships, keep the majority of what they produce, and work in real alignment with their clients. For buyers, you finally choose who represents you. For exceptional sellers, you finally own what you build.
